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Discover a fascinating piece of mid-century travel history with this authentic hotel room key tag from the prestigious Hôtel Savoy in Florence, Italy. Dating back to the 1940s or 1950s, this unique ephemera provides a glimpse into the past, featuring the handwritten name "Mrs. M. KEFAUVER" and room number "420." The front of the card, printed in both French and English, clearly identifies the luxury establishment, evoking the golden age of European travel.
The reverse side of the tag reveals a charming historical advertisement, serving as a mini directory for local Florentine shops. It promotes "e. del soldato bardi" on Rue Tornabuoni, offering style embroidery reproductions, children's dresses, lingerie, and layettes, alongside "S. PANZANI de u. federici & c." on Rue Rondinelli, specializing in stockings, ribbons, corsets, lace, handkerchiefs, hosiery, and brassieres. This dual-purpose item is not just a hotel souvenir but also a tangible link to the fashion and commerce of post-war Florence, making it a captivating collectible for enthusiasts of vintage travel, Italian history, or advertising ephemera.
Measures approx. 3.25 by 2.75 inches
