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What it is: A highly pigmented brow cream inspired by Pat McGrath’s iconic bleached-brow artistry for softened, editorial, eye-amplifying effects.
Ingredient Callouts: Free of parabens, phthalates, and sulfates SLS & SLES.
What Else You Need to Know: Create the look of softened, tonal brows with smooth, buildable coverage and a soft-focus finish. The creamy formula and tapered spoolie coat each hair from root to tip for effortless application, customizable intensity, and comfortable all-day wear.
Water/Aqua, Hydrogenated Polyisobutene, Methyl Methacrylate Crosspolymer, Butylene Glycol, PEG-10 Dimethicone, Trimethylsiloxysilicate, Diphenylsiloxy Phenyl Trimethicone, Disteardimonium Hectorite, Sodium Chloride, Cetyl PEG/PPG-10/1 Dimethicone, Triethoxycaprylylsilane, Dimethicone/Phenyl Vinyl Dimethicone Crosspolymer, Olea Europaea (Olive) Fruit Oil, Tocopherol, Disodium EDTA, Ethylhexylglycerin, Phenoxyethanol. May Contain(+/-): Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77492, CI 77491, CI 77499).
Suggested Usage:
-Brush the tapered spoolie through brows from root to tip to evenly coat, lift, and soften the appearance of brow hairs with smooth, buildable coverage.
-For fuller pigment payoff and a more diffused effect, brush against the direction of hair growth first to deposit coverage evenly from root to tip.
-Sweep brows upward and outward to shape, lift, and set. Layer as desired to create tonal dimension, soft-focus texture, and customizable editorial-inspired brow looks.
Create Soft-Focus Brow Artistry:
-Brush the tapered spoolie through brows from root to tip to evenly coat, lift, and soften the appearance of brow hairs.
-For fuller pigment payoff, brush against the direction of hair growth first to deposit coverage from root to tip.
-Sweep brows upward and outward to shape, lift, and set. Layer as desired for tonal dimension and a diffused, editorial-inspired effect.
-Pro tip: Apply additional layers through the front of the brows for a softer, ethereal, runway-inspired finish. Use a cotton bud (sold separately) to remove excess product from the skin for a seamless, soft-focus effect.
